Services / Conversion & Testing
Testing 转化测试
Test what sells. Keep what works.
We try different headlines, pages, offers and emails against each other and keep the version that brings more enquiries. We set up tracking first, so you know what works.
What you get.
Tracking you can read
Visits, enquiries and where they came from, in one simple view.
A ranked list of ideas
What to test first, based on what could change results the most.
Real tests
Two versions shown to different visitors, one change at a time.
Winners put to work
The better version goes live. The other is dropped.
Honest results
When a test shows no difference, we tell you that too.
A short monthly note
What we tried, what won and what is next.
How it works.
Set up tracking
So every enquiry can be traced back to where it started.
Pick what to test
Headlines, buttons, offers, emails. We start where it matters most.
Run each test fairly
We wait until the result is clear, not just until it looks good.
Keep the winner, repeat
Each win becomes the new starting point.
A/B test.
Switch between version A and version B. The result is an example, not a real client.
Which headline brings more enquiries?
ExampleEnquiries brought in, example data. The winner badge is part of the example, not a client result.
Good fit if…
- Your site gets visits but few enquiries.
- People on your team disagree about what to change.
- You have enough visitors to compare versions. If not, we tell you.
- You want decisions based on results, not opinions.
A few terms, in plain words
You see the answer. We handle the maths.
- A/B test
- Half of visitors see version A and half see version B. We compare the results.
- Significance
- A check that the difference is real and not luck.
- Events
- Small signals sent when someone clicks "get a quote", so we can count them.
Questions.
How many visitors do we need?
More than a handful. If your site is too quiet for a fair test, we say so and suggest changes first.
Will tests slow my site down?
No. We keep the extra code tiny.
Can you test emails too?
Yes. Subject lines, offers and send times can all be tested.
Do you guarantee more sales?
No. We guarantee a fair test and an honest report.
Tell us what you want to improve.
Book a short call. We will tell you honestly whether this fits.
Book a call